We live in a digital era with unprecedented connectivity. Patients interact with several hospitals, doctors, healthcare providers before making their choice. SmartRx tools enable healthcare providers to do effective patient outreach - provide concierge like service to patients, educate patients and drive revenues through smart marketing.

Smart Campaigns & Promotions

SmartRx enables hospitals to send out Smart Promotions for additional services, discount offers tailored and customized based on the specific situation and health needs of their patients. The application enables you to create promotions, select right group of patients to send to them, and monitor the impact and redemption rates of the promotions.

Patient Education Programs

Patients search for relevant healthcare information before diagnosis and throughout treatment and even after completion of care. SmartRx Outreach can help drive this insatiable desire to find answers and advice to creating leads and patients to the healthcare service. With SmartRx, you can engage patients from medical camps and leads from other marketing programs by feeding them relevant information packets to their mobile phones, email to drive positive outcomes.

Digital Patient Education

Marketing using Medical Content

Preventive Care Programs

Patient Insights

The solution provides insights into some of the critical questions to improve practice results such as:

What are the patient satisfaction levels?

What are the patient return rates?

What is level of compliance for prescriptions and follow-up tests?

What are the results from a recent patient outreach campaign?

SmartRx provides detailed reporting to understand these patient insights and to channel the marketing and patient care efforts in the right direction.

Feedback Management

Capturing patient feedback and acting upon is critical to providing superior service to patients. Quite often the feedback is shared locally amongst a few employees and gets lost. Detailed analysis of feedback is not possible unless a complete feedback management system is used. Features of the feedback management system include:

Feedback forms which are easy to configure (by department, by speciality, configure list of questions)

Patient feedback can be captured using mobile inputs, online or offline

Routing of feedback to different department units

Detailed reporting, analysis and trends

Loyalty Management System

SmartRx Loyalty interfaces with your billing module to setup a full fledged loyalty program. Some of the key features of the system include:

Flexible rules and rewards plans

Ability to tie rewards to treatment plans

Provides Campaign Management Module

Option of Card-less transactions

Notification via SMS, Email, Mobile Apps

Utilization of spare capacity and equipment

Referral Network Management

This module provides full CRM lifecycle management of the referral network of doctors. Manage lists of prospects, communicate with referral network, track and update status. It enables hospitals to keep track of referrals, status of doctor engagement and empowers marketing with data and analytics to maximize the referrals from the network.

See Also:  SmartRx Mobile

See Also:  SmartRx Engage